Essay on Psychology Theories and Self-Reflection - 2684 Words

Running Head: PSYCHOLOGY THEORIES AND SELF-REFLECTION 1 Psychology Theories and Self-Reflection PSYCHOLOGY THEORIES AND SELF-REFLECTION Psychology Theories and Self-Reflection Introduction â€Å"Scientific psychology has four basic goals: to describe, explain, predict, and change behaviour and mental processes through the use of scientific methods† (Carpenter Huffman, 2008, p. 5). The goal of this paper is not to debate the psychological perspectives, but to give a general focus on three of the more dominant psychological theories, by describing and explaining how the theories relate to personal life experiences, which, in turn, will enable the reader to understand the theories in a more practical way. Some questions that may come†¦show more content†¦Ã¢â‚¬Å"Modern cognitive psychologists study how we gather, encode, and store information using a vast array of mental processes† (Carpenter Huffman, 2008). The most prominent figures in cognitivism are Aaron Beck and Albert Ellis. Both Beck and Ellis believed the application of cognitive theory could be us ed in overcoming various negative aspects of personality. The belief was, with a change in thought processes, the behaviour and emotion that went hand in hand with those thoughts would change. Research has supported this idea, this is especially so with certain disorders, such as depression and anxiety. The modern belief is that cognitive-behavioural treatment, which is the cognitive perspective combined with techniques such as relaxation, have better results than medication in the treatment of depression (Heffner, 2004). â€Å"Cognitive theory defines learning as „a semi-permanent change in mental processes or associations.‟ Cognitivists do not require an outward exhibition of learning but focus more on the internal processes and connections that take place during learning† (Culatta, 2011). â€Å"I think therefore I have a personality† (Cherry, 2011). From self-help books, to positive self-talk, there is a continuous stream of cognitive psychology in play during daily life. Change your thoughts and you can just about do anything; quit smoking, make more friends, improveShow MoreRelatedPsychology Theories Self Reflection2594 Words   |  11 PagesIntroduction Psychology is the scientific study of behaviour and mental processes. It is a broad discipline which seeks to analyze the human mind and study why people behave, think, and feel the way they do. There are many different ways to approach psychology, from examining biologys role in mental health to the role of the environment on behavior. Some psychologists focus only on how the mind develops, while others counsel patients to help improve their daily lives. There are seven (7) majorRead MoreReporting Studying senior social science subjects was the most influential factor which provided a1600 Words   |  7 PagesEspecially, getting an A+ for a psychology report assignment and genuinely enjoying the process have given me a sense of competence in performing similar tasks such as planning and conducting experiments, analysing results, and evaluating research processes. After additional research, I became aware of various viable career paths associated with psychology, and this had allowed me to establish specific goals (e.g., completing an undergraduate and master’s degree in psychology and becoming a registeredRead MoreThe Rogerian School of Thought1093 Words   |  5 PagesRogerian school of thought was developed by Carl Rogers and deviated from Freud’s psychoanalytic and the behavioral theories that were popular at the time. The Rogerian or client-centered approach was seen as an alternative to the then-dominant models in American psychology of behaviorism and psy choanalysis and as such became aligned with the emerging third force of humanistic psychology (Joseph Murphy, 2012). The Rogerian approach does not rely on stages of development or conditioned responses toRead MoreThe Profession Of Counselling Psychology1582 Words   |  7 PagesIntroduction The profession of counselling psychology has developed hugely during the past decade, this paper aims to provide a concise and general exploration of the nature of counselling psychology, it’s development history, where it stands among other traditional approaches, and how disciplines of psychology is linked with a range of models of psychotherapy. In 1982 counselling psychology started developing as a section within the British Psychological Society, and in 1994 it was then recognizedRead MoreEssay And Peer Reflection : Personality Theory781 Words   |  4 Pages Essay and Peer Reflection: Personality Theory A.J. Molina LeTourneau University â€Æ' Essay and Peer Reflection: Personality Theory Introduction Humanistic Psychology presents insight into understanding human behavior by delving into the individualistic view of each person. The importance of self-actualization infects the Western culture so psychologists need to have an understanding of individuals in order to counsel those who seek counseling. What is it? Humanistic Psychology arose during the 1950’sRead MorePsychodynamic Theory : The Psychosocial Development Stages And The Unconscious Mind934 Words   |  4 Pages2015 Psychodynamic Theory Psychodynamic theory revolves around the basis that the psychosocial development stages and the unconscious mind are essential to understanding human behavior (Walsh, 2013, p. 55). This broad theory encompasses several other theories such as ego psychology, psychoanalysis, relational and object relations theory, and self-psychology. For the purpose of this client intervention, the focus will be on the ego psychology practice theory. This practice theory identifies the clientRead Morestudy skills988 Words   |  4 Pagesï » ¿ Using critical self-reflection to improve and refine my study skills Using critical self-reflection to improve and refine my study skills Critical self-reflection refers to analysing one’s personal skills and qualities in depth. Critical self-reflection also involves being able to identify where one has strengths and weaknesses, as well as finding a solution on how to better ones self. In this essay I shall be writing about how critically reflectingRead MoreSocial Cognitive Theory1628 Words   |  7 Pagesdefines social cognitive theory as â€Å"the systematic study of learning through observation and imitation† founded by Neal Miller and John Dollard, of whom were influenced by the â€Å"research and writings of Albert Bandura.† The defining principles of social cognitive theory include learning by observing behaviors and consequences; learning can occur without a behavior change; cognition is vital; and people can have substantial control (Omrod, 2016, p. 115). As such, social cognitive theory is centralized aboutRead MoreEarly Life Experiences Impact The Person Across Their Lifespan930 Words   |  4 PagesPiaget theory ‘Stages of cognitive development’ (1936) and Erik Erikson theory ‘Psychosocial stages’ (1950). 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Fundamentals of Effective Communication in the Workplace Free Essays

Working in my family business I face obstacles that hinder communication within the business every day. Within the workplace we have to have effective communication because the business is essentially three businesses in one. Vibes Cuisine is a Dine-in Restaurant, Dance Hall, and a Take-out or Delivery Restaurant. We will write a custom essay sample on Fundamentals of Effective Communication in the Workplace or any similar topic only for you Order Now We always have everyone on the same page about the day to day goals and requirements before we even open the shop. Initially the shop was a small diner that only a few people frequented and even fewer newly visited. We as a family and the owners of the restaurant had a goal to triple our demographic and triple the daily revenue. Thus we embarked on a campaign to grow the business and make a concrete communication network between the workers and the customers. First we identified the various problems we as the workers had with communication. Some people wanted to remain a small business others wanted to grow exponentially. We had issue with knowledge of food availability, dance hall times, and information on delivery orders. Firstly we fixed those so that we could effectively run the business and a cohesive manner. We also had issue with contacting workers, and even responding to customer inquiries. In order to fix that we created a call log right next to the telephone where every employee’s number was readily available. We also created a standard procedure of who to call and when to call if any customer had to call out of work or needed to leave early. We made sure everyone was on the same page and heard the same information so that we could have a successful communication tree. We then used networking to not only attract new customers but retain returning ones. We communicated with other business around town and placed advertising in those respective businesses and gave them knowledge of operation times and general menu selections. We also made sure that our business line was open nearly all day and there was always someone there available to answer any questions. After we handled all of the tangible obstacles we then discussed and fixed the intangible problems such as attitude and appearance. Many fail to realize just how important a workers attitude towards the customer is, and how much it can affect the outlook of the business. We enacted an all smiles policy that insured every worker smiled while at work. Now this was not only for worker to customer relations but also worker to worker relations. Being nice and courteous to ones co-workers builds respect and trust. It also helps workers communicate effectively without emotions getting involved. Appearance also factors into communication because if one doesn’t look approachable or pleasant many times communication suffers because works don’t want to talk to certain other workers. Sometimes portraying good body language can overcome many communication barriers. People don’t realize when responding to authority or interacting with customers, even though one might say one thing the body language will tell the true story. How to cite Fundamentals of Effective Communication in the Workplace, Papers Fundamentals of Effective Communication in the Workplace Free Essays Fundamentals of Effective Communication in the Workplace Natalie Manuel Professor Thomas Whenever Intro to Business August 3, 2014 There are a few times where I experienced effective communication in a business environment. One time in particular, I believe everyone demonstrated communicating effectively. At work there is a lot of chaos at times because there aren’t many plans or guidelines put in place for customers regarding certain aspects of the business. We will write a custom essay sample on Fundamentals of Effective Communication in the Workplace or any similar topic only for you Order Now My co-worker and I decided to create a few documents that can be .NET to the customer in certain situations. I work for GE oil gas and we deal with customers who may need/want to return their blower for many reasons. We created a ARM authorization return form to keep everything organized. The form was very detailed and provided all the information the customer needs as well as the important information we would need to process the return. Along with this form, we created a standard order checklist. A lot of times we receive customer Pop’s that has missing information, incorrect pricing, wrong export information or incorrect vendor information, among other things. We created a document that was meant to be distributed to all the distributors and Memo’s. The documents were sent to all the sales reps for review. Immediately we were met with issues from them. This is where the communication came in. We set-up for there to be a conference call with us and the sales rep. Once we were able to have the meeting, all questions and concerns were put on the table. Having an open dialogue is important in business and in life. With this conference call, we were able to edit some of the statements on the comments. As well as take some things off. Once that was complete, we were able to send these forms out to the customers. From that point on the effect it had on the business was an increase productivity. There were less Pop send backs to customers for corrections. That pleased the customers so much! Pleasing the customers is always the goal, they help the business grow. Most of the customers really appreciated the help that the forms provided them. Without the conference call, none of this would have been possible. It could have been easy to take the sales rep issues and ignore them. I see in business a lot that people and their ideas are ignored. It only causes tension and mistrust. We understood that none of this was personal. Everyone had a great interest in seeing the business grow. Talking things out, keeps misunderstandings to a minimum. If I had to do it all over again, I wouldn’t change a thing. Effective communication should be the goal for all businesses. â€Å"Effective communication in the workplace helps employees and managers form highly efficient teams. How to cite Fundamentals of Effective Communication in the Workplace, Papers

Increasing Brand Awareness of Shabestan

Question: Discuss about the Increasing Brand Awareness of Shabestan. Answer: Introduction Marketing is considered to be most important in evaluating the brand awareness as well as the desired expansion of the business processes throughout the targeted market areas. Shabestan is one of the finest dining Persian cuisine engaged in offering the best quality of foods and services to all its customers throughout Dubai and the firm has entered in Singapore in 2013 (shades tan, 2016). The primary aim of the firm is to capture the entire market segments. The aim of the restaurant is to deliver all its services to Middle Eastern cuisines including those from that of Saudi Arabia, Lebanon, Turkey, Morocco, Egypt, and Iran. The restaurants unique interior design helps in enhancing the satisfaction level of the customers and draws the attention of the customers towards the restaurant. There are very fewer restaurants throughout Singapore having this type of interior designs and this is one of the major points of attraction for the customers. Main context There are different options available for the promotion of the firm such as by the use of the different brochures, leaflets, marketing media like TV, newspapers etc. another method is the holding relationship with public events and different types of the sponsorship. In this research paper, online and digital marketing has been selected to promote the restaurant effectively in front of the customers concerned. Social media is supposed to be the most important platform that has created the great impact on the minds of the customers (Kotler, 2015). The social media users are increasing rapidly in large numbers and therefore in order to attract the customers towards the firm, the promotion of the products becomes more important with the help of the social media. In this regard, use of the social media marketing, online marketing, and digital marketing is considered to be most effective as to reach a large number of the clients throughout the country. Each of the consumers is attracted b y the use of the online marketing and therefore are different firms who creates of develops their brand awareness with the help of the online marketing (Green Williams, 2016). The development of the website of the restaurant for the particular company is supposed to be more important as this will generate immense impact in developing the brand reputation in front of the audiences concerned. As highlighted above that there are three different methods available to the restaurant for doing their effective marketing such as by the use of the newspapers or TV, by the use of the online and digital marketing or by the use of developmen6 of effective relationships with the public. In all of these three of the methods, the use of the online and the digital marketing is supposed to be effective as it will help in generating the desired impact on the minds of the customers as a large number of the customers are getting attracted to the use of online shopping (Zhang, 2016). The other methods s uch as the use of the newspapers or the TV have become old as compared with the latest trend throughout the different market segments concerned. People are using Smartphone's for doing their shopping and making their lifestyle easy and thus, the use of the online marketing will help in reaching to a huge number of the consumers, moreover, it will help in saving consumers regarding the business processes and selecting best restaurant as per their choice (Tuten Solomon, 2014). The management team of Shabestan needs to plan unique and identical business techniques in order to make the organization expand more. The senior management team should explore the brand awareness by means of online and digital marketing process (Boone Kurtz, 2013). In todays world, every people are aware of the online and digital marketing, and it is the fact that, business at online and digital process is helping the entrepreneurs to expand their brands more. Most of the people are seen to be in touch with the technological ways, whether it is to buy or sell products. Thinking of this idea of online branding system through social media sites, Shabestan plans of branding their business through online, so as to explore their business globally. The company has firstly made a website of their own, uploaded all the information including their product details, pricing list, the category of products, pictures of the different menu of food items, and special events of the company (shabest an, 2016). There has been a payment gateway system so that, that customer could order foods through online process and can pay in the online process too, staying from anywhere in the country. The brand is also been advertising through the digital process by means of television, and other digital means of communication. The digital and online processes of advertising this wonderful Persian dining cuisine are making their business to enhance more, and to spread the awareness worldwide (Zenger, 2015). The business process is going to be very simpler and easier because, customers will be able to place order offline, by visiting the restaurant directly, as well as online too. The global awareness of this fine dine by means of online and digitalized marketing and advertising, will help the business team to gain a huge number of profits even swiftly. The use of the online marketing will help in increasing the brand awareness of the restaurant in front of the large number of clients and thi s need to be done in an effective way (Pohutsky et al., 2013). The ways of online marketing need to be implemented with the help of the management and the marketing team. There are different people associated with the use of the social media as well as with the different online platforms and therefore, it becomes very important to attract these customers toward the business (Mullin et al., 2014). It needs to be understood that the brand awareness can be developed by assisting the customers with good quality of the products as well as the services as compared with the competitors (Pride Ferrell, 2016). It becomes more important to create the desired sense of trust among the customers regarding the delivering of the superior services s these will help in increasing the effectiveness of the Shabestan in front of the audiences concerned. The use of the marketing mix is supposed to be vital for the execution of the business processes of the firm throughout the market concerned. It consists of four of the important element such as the products, price, place, and promotion. The products need to be of good quality as to enhance the satisfaction level of the clients. The pricing strategies should be low as compared with the other outlets as the differentiation in the pricing strategy helps in evaluating the effectiveness of the business in front of the customers (McDaniel Gates, 2014). Next, is the promotion of the restaurants along with the products offered by the firm and this needs to be done effectively with the help of different promotional methods. The use of social media can be done in order towards the facilities and the services offered by the restaurant to a large number of the audiences concerned. Next is the selection of the appropriate places, the firm has already many outlets and therefore the selection of the online place will be suitable for the home delivery f the products and moreover for booking seats in the restaurants for the ease of the customers (Strauss, 2016). The different ways of online marketing need to be understood by the managers in an effective manner. This will help in creating a great impact on the customer by promoting the services and the products offered by the restaurants. Conclusion This research paper critically evaluates the different use of the online and the digital marketing for the development of the brand awareness for Shabestan throughout the targeted market areas. The paper reveals that there are three diverse methods accessible to the restaurant for doing their effective marketing such as by the use of the newspapers or TV, by the use of the online and digital marketing or by the use of developmen6 of effective relationships with the public. The use of the online marketing and digital marketing can attract a large number of the audiences. The other methods such as the use of the newspapers or the TV have become old as compared with the latest trend throughout the different market segments concerned. The social media users are rising rapidly in huge numbers and so in order to draw the customers towards the firm, the promotion of the products becomes more important with the help of the social media. Therefore, the selection of the online and digital mark eting is more useful than other methods and thus, it has been selected for marketing of Shabestan throughout the targeted market areas. References Boone, L. E., Kurtz, D. L. (2013).Contemporary marketing. Cengage learning. Green, Y. N., Williams, J. A. (2016). An Investigation of Restaurant Week as an Effective Marketing Strategy. InAdvances in Hospitality and Leisure(pp. 83-97). Emerald Group Publishing Limited. Kotler, P., Burton, S., Deans, K., Brown, L., Armstrong, G. (2015).Marketing. Pearson Higher Education AU. McDaniel Jr, C., Gates, R. (2014).Marketing research. Wiley Global Education. Mullin, B. J., Hardy, S., Sutton, W. (2014).Sports Marketing 4th Edition. Human Kinetics. Pohutsky, M., Ribarich, M., Guido, A., ONeill, O., Weathers, W., Hamilton, C., ... Plett, M. (2013). Choose This, Not That: A Study of Community Based Social Marketing Strategies for Zero Waste Dining at the University of Colorado Boulder Alferd Packer Restaurant and Grill.Fine Dining, Zero Waste: Evaluation and Recommendations for Achieving CUSG Zero Waste Goals at the Alfred Packer Restaurant and Grill. Pride, W., Ferrell, O. C. (2016).Foundations of marketing. Nelson Education. shabestan, (2016). Retrieved 16 December 2016, from https://https://www.shabestan.sg/en/tazeh.html Strauss, J. (2016).E-marketing. Routledge. Tuten, T. L., Solomon, M. R. (2014).Social media marketing. Sage. Zenger, H. (2015).Executing a Social Media Marketing Plan to Increase Sales for a Catering Restaurant(Doctoral dissertation, California State University, Northridge). Zhang, W. (2016). Business Plan for an All You Can Eat Korean Restaurant in Ontario, California.